PART OF
News

Related...


Microsoft and News Corp in talks over blocking Google

by Anne Cassidy, campaignlive.co.uk    24-Nov-09, 08:36

GLOBAL - Microsoft and News Corp are in talks over a plan which could see the internet giant paying Rupert Murdoch's company to list news content on its search engine Bing.

Rupert Murdoch's News Corp announced last week that it was looking at pulling its news content off Google.

The Microsoft deal, reported by the FT, could spark a search engine battle and also offer hope to newspapers struggling to monetise online content.

Microsoft has also approached other online publishers in a bid to convince them to "de-index" their sites from Google, according to the report.

The move is being viewed as a direct assault on Google's search engine by Microsoft.
Get full access to an all-inclusive ranking of Asia's award-winning creative talents. Subscribe to CREATIVE RANKINGS 2009.



Ads by Google
Events
  • AME Festival 2010
    24 - 25 March 2010
    Ideas for Growth: The Asian Marketing Effectiveness (AME) Festival in 2010 will...
  • MediaWorks
    5 - 7 May 2010
    Mediaworks is an intense, challenging and rewarding 3-day course designed to...
Jobs
MORE
Most Read This Week | Most Emailed
E-Magazine
Exclusively for subscribers... the latest issue of Media is now online!
Featured Directories
Popular Tags