Dentsu and Intage to work together to provide intelligence solutions

by David Blecken 6-Nov-09, 11:14

TOKYO - Dentsu has entered into partnership with Intage, Japan’s largest marketing research firm, to develop a ‘marketing intelligence’ service to support clients.

According to a statement from Dentsu, the two companies will work together to “support the increased accuracy and speed of client companies’ decision making in marketing activities”.

Intage will provide expertise in market, retail and data analysis and consumer behaviour, while making use of Dentsu’s scale in the Japanese market.

The statement claimed that this would result in the development of “one-stop solutions” that would improve the accuracy of client decision making, speed of implementation and operational efficiency.

The partnership is expected to be operational from April next year.

Get full access to an all-inclusive ranking of Asia's award-winning creative talents. Subscribe to CREATIVE RANKINGS 2009.

Bookmark

Ads by Google

Events AME Festival 2010 24 - 25 March 2010 Ideas for Growth: The Asian Marketing Effectiveness (AME) Festival in 2010 will... MediaWorks 5 - 7 May 2010 Mediaworks is an intense, challenging and rewarding 3-day course designed to...		Jobs Conference Marketing & Events Coordinator - Asian Investor/Finance Asia Want to be a part of a conference team who is... Regional Director of Communications and Public Policy Excellent Opportunity To Join This Well... Senior Marketing Manager - SE Asia Outstanding Opportunity to Join This Well Know... Visual Merchandisng Executive Be a part of a global organization! As one of... Training Manager As one of the key players in the industry, our... Account Director Our client is a leading marketing agency who... Director of Market Intelligence and Business Acceleration Our client is a leading BTL agency who are... Group Account Director Our client is a leading marketing agency who... Search Marketing Specialist HONG KONG Manager Youth Marketing Manager - Technology Appreciate and be relevant to the evolving... Product Marketing Manager - Mobile Content An internationally-renowned brand in digital... Public Relations Deputy MD A global agency that has a strong and growing... Public Relations A global PR agency with an APAC operating hub... Account Director International Network Agency. Check. -Branded... Search Engine Marketing Director One of the leaders in the agency land!... Strategic Planner Singapore Brand Manager Excellent Opportunity To Join This Expanding... Account Executive - LEWIS Hong Kong The Account Executive role at LEWIS Hong Kong... General Manager - LEWIS Hong Kong The General Manager role at LEWIS Hong Kong... Brand Manager Exciting Opportunity To Work As A Brand... Global Head of Sponsorships Our client is a global banking organisation... Top Tier Investment Bank - Internal Communications Associate Global top tier bank High profile brand... PR Consultancy Due to expansion in the region, our client is... Senior Creative Services Manager Our client is now looking to appoint a Global... MORE

Dentsu and Intage to work together to provide intelligence solutions

by David Blecken 6-Nov-09, 11:14

24 - 25 March 2010

5 - 7 May 2010