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Lowe wins pitch for Unilever Foods' digital activation project

29-Jan-10, 09:45

MANILA - Lowe Manila has been awarded Unilever Foods' digital activation project following a pitch involving Havoc Digital, ABS-CBN Interactive, DentsuIndio and OgilvyOne.

The entire project, from conceptualisation to content development and implementation, was awarded to Lowe, which is not a regular Unilever practice.

Behind the Lowe win is a team led by executive creative director Leigh Reyes, Dindo Magallanes and Alan Fontanilla.

Click here for the full story.

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