China Youku blocks Baidu and Google

by Anita Davis 18-Dec-08, 15:50

| Search | Online | Digital |

BEIJING - Chinese online video site Youku has blocked search engines including Baidu and Google from crawling its website in an effort to scale down bandwidth costs, reports out of China claim.

The site, which is among the powerhouse players in the Chinese online video industry, reportedly spends as much as 50 per cent of its expenditure on bandwidth.

Much of Youku’s traffic, which it claims to be more than 100 million viewers per month, originates from searches on these sites and blocking the crawls may amount to a significant loss in web traffic and subsequent advertising dollars.

Currently, no video website anywhere has become profitable.

A representative from Youku could not be reached for comment.

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China Youku blocks Baidu and Google

by Anita Davis 18-Dec-08, 15:50

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