by David Tiltman
19-Feb-10, 09:24
As cricket's Indian Premier League (IPL) strikes a global deal with online video kings YouTube, traditional broadcasters of sport, their advertisers and sponsors are left to consider the future implications of the groundbreaking deal.
YouTube celebrates five years, but commercial success is yet to come
by Arif Durrani, Brand Republic 18-Feb-10, 15:48
GLOBAL - YouTube, the world's largest video-sharing website, finds itself at a cross-roads as it celebrates its fifth birthday this week.
3D Television: The Avatar Effect
by Anita Davis 4-Feb-10, 17:57
Early developers of 3D TV pushed for its adoption as long as 15 years ago, but the concept is finally moving on from a pipe dream to a reality....
360 TV: Growing new media video content
by Kenny Lim 28-Jan-10, 12:09
SINGAPORE - After a busy 2009, the Media Development Authority of Singapore (MDA) plans to boost the local media industry by growing branded...
VIDEO: Sean Cummins on ‘Best Job in the World’ campaign
by Kenny Lim 18-Jan-10, 12:58
SINGAPORE – One of Australia’s high-profile creatives and former CumminsNitro chief, Sean Cummins (pictured), took time out to discuss branded...
Alibaba raps Yahoo for Google China stance
by Staff reporters 18-Jan-10, 12:01
BEIJING – Alibaba, Yahoo's partner in China, has slammed the US internet giant as "reckless" for supporting Google in its stand-off with Beijing...
Tribal DDB names two new associate creative directors in Singapore
by Kenny Lim 18-Jan-10, 11:07
SINGAPORE – Tribal DDB Singapore has appointed Chris Lim (pictured left) and Nicole Pang (centre) to the roles of associate creative director.
Youku, Coke win infringement case against Voole
by Anita Davis 17-Dec-09, 11:21
BEIJING - The Haidian District Court has cleared Youku and Coca-Cola of all copyright infringement charges, rejecting lawsuits backed by Union...
Four MediaCorp radio stations relaunch on the internet
by Kenny Lim 1-Dec-09, 11:46
SINGAPORE - Following a nine-month hiatus, MediaCorp has reached an agreement with the Recording Industry Performance Singapore (Rips) for four of...
Hewlett-Packard extends music service to Southeast Asia
by Anita Davis 25-Nov-09, 11:14
SINGAPORE - Hewlett-Packard (HP) is entering Southeast Asia's music download market through an expanded collaboration with Universal Music.
SCMP hit by talent drain as Ross Settles, Mike McComb depart
by Benjamin Li and Anita Davis 2-Nov-09, 12:12
HONG KONG - The South China Morning Post's (SCMP) director of digital business Ross Settles and the paper's director of marketing and...
WSJ.com introduces premium paid content model
by Staff Brand Republic 23-Oct-09, 09:26
GLOBAL - In the search for avenues of paid content, the Rupert Murdoch-owned Wall Street Journal is introducing an almost US$600 a year Wall...
VIDEO: Steve Forbes vows to keep online content free
by Staff reporters 16-Oct-09, 11:49
ASIA-PACIFIC - In an exclusive interview with Media, global media magnate Steve Forbes has indicated that his publications will not be erecting...
MySpace Music hires Bulldozer Inc for Australian launch
by Jane Leung 16-Oct-09, 10:59
SYDNEY - MySpace Music has appointed Australian independent agency Bulldozer Inc for strategic communications and advertising for the service...
Bloomberg seeks new opportunities in BusinessWeek buy
by Kenny Lim 14-Oct-09, 11:09
GLOBAL – Bloomberg is poised to acquire BusinessWeek in a bid to create a stronger multimedia offering.
Mindshare launches automotive site for women in Singapore
by Kenny Lim 14-Oct-09, 10:13
SINGAPORE - Following the launch of its first content platform, Mindshare Singapore is set to launch a second platform of content co-creation - an...
ESPN Star Sports secures exclusive Barclays Premier League rights
by Kenny Lim 7-Oct-09, 11:08
ASIA-PACIFIC – ESPN Star Sports (ESS) has secured exclusive rights to broadcast the Barclays Premier League (BPL) on multiple platforms in 18...
Mindshare to launch online reality show on CozyCot in Singapore
by Kenny Lim 1-Oct-09, 17:15
SINGAPORE - Following the roll-out of its M-Content platform, Mindshare is set to launch an online reality show on CozyCot, a Singaporean online...
Online video starts to shine
by Arun Sudhaman 18-Jun-09, 16:50
Online video sites in Asia are shifting their business model and are emerging as legitimate alternatives to traditional broadcast television...
Special Report... Search: The potential for vertical search in Asia
by Mike Hoare 18-Jun-09, 16:35
Vertical search has become an important tool in many parts of the globe, but the jury is still out on whether it is right for Asia.
Special Report... Search: Can Bing become the Google-killer?
by James Hawkins 18-Jun-09, 16:30
Micorsoft's roll out of its Bing search engine brings one more player into the competitive search market, but it could be a while before it...
Special Report... Search: The many futures of search
by Michael Hoare 18-Jun-09, 16:20
From the introduction of value-added services from the established search engines to the continuing rise of social media and the entry of new...
Sina gains edge with Focus buy
by Anita Davis 15-Jan-09, 11:11
ASIA-PACIFIC - Sina's entrance into the outdoor media sector through its acquisition of Focus Media's key assets is set to give the firm a...
Red Bee Singapore closes for now
by Asiya Bakht 10-Dec-08, 16:05
SINGAPORE - UK-based branded content company Red Bee Media, which opened in Singapore little more than a year ago in November 2007, has...
Digitally challenged
10-Dec-08, 10:58
If ad agencies and marketers could overcome the hurdle of television when it was first introduced, why is digital now proving to be so complicated.
Alibaba debuts $30m global campaign
by Anita Davis 30-Oct-08, 09:55
BEIJING - Alibaba Group has launched a US$30 million international campaign in 20 key markets to bolster its e-commerce websites' global presence.
Yahoo Southeast Asia prepares for cutbacks
by Anita Davis 30-Oct-08, 09:43
SINGAPORE - Yahoo's Southeast Asia operations are expected to face cutbacks following the announcement that it will cut 10 per cent of its global...
WPP strengthens its Asian digital offering
by David Tiltman 4-Sep-08, 23:27
ASIA-PACIFIC - WPP has bolstered its Asian digital offering through initiatives in in-game advertising and digital production.
Nike, Volvo transfer digital to MindShare
by David Blecken 4-Sep-08, 23:17
TOKYO - Nike is believed to have consolidated its media business with MindShare in Japan, having transferred its digital planning account to the...
Tencent hunts agency for global expansion
by Anita Davis 4-Sep-08, 10:11
BEIJING - Tencent, host of one of China's largest online portals, has called a creative pitch for an agency that insiders say will help position...
STB digital review shelved until 2009
by Kenny Lim 4-Sep-08, 08:52
SINGAPORE - The Singapore Tourism Board (STB) is expected to fold its year-long search for a digital agency into its next overall creative review,...
OgilvyOne Malaysia shuffles managers
7-Aug-08, 10:28
KUALA LUMPUR - Alex Lee, MD of OgilvyOne Malaysia, is stepping down after three years running the agency, a move that sees ECD Selina Ang...
Pedigree launches online puppy drive
by David Blecken 7-Aug-08, 10:18
SYDNEY - Mars has unveiled an online life-cycle marketing programme for its Pedigree pet food brand to build loyalty among Australian dog owners.
Ellips Cologne launches star-filled TV drive
by Asiya Bakht 7-Aug-08, 09:50
MANILA - Ellips Cologne, a perfume brand targeted at teenage Filipinas, has unveiled a star-studded ad campaign featuring popular MTV VJ Andi...
Belvedere targets booming vodka segment
by Ella Fitszimmons 7-Aug-08, 09:27
HONG KONG - Moët-Hennessy Diageo's premium vodka brand Belvedere is rolling out a marketing initiative in Hong Kong to capitalise on the spirit's...
China portals clear up Olympic coverage
by David Tiltman 23-Jul-08, 17:59
BEIJING - Three of the mainland's biggest internet portals have jointly announced plans to offer online video coverage of the Olympics in...
Sharp drive thinks small
by Ella Fitzsimmons 23-Jul-08, 11:53
HONG KONG - Sharp has launched its first Hong Kong advertising campaign since shifting the business to M&C Saatchi.
HP seeks online rappers
by David Blecken 9-Jul-08, 14:29
BEIJING - Hewlett-Packard (HP) is stepping up its drive to establish itself as the IT brand of choice among Chinese youth with the second phase of...
Commercial Radio overhauls online presence
by Benjamin Li 9-Jul-08, 11:32
HONG KONG - Radio broadcaster Commercial Radio has relaunched its website at 881903.com to provide more efficient live broadcasts over the internet.
All About... Brands in animation
by Asiya Bakht 18-Jun-08, 11:48
Are cartoons, and their online spin-offs, an exciting new advertising tool?
Asia takes lead in content creation
by Anita Davis 31-May-08, 20:14
Social media is growing in popularity worldwide, and Asia-Pacific markets are leading the way, writes Anita Davis
The birds and the bees of the web
by Craig Harvey 30-May-08, 12:14
It is official. Men in Hong Kong are now spending more time on the internet than watching television.
TVB links with PCCW for drama content
by Staff Writer 29-May-08, 18:50
TVB.com has launched a joint offering with PCCW's now.com.hk to offer viewers access to time-delayed dramas.
YouTube launches website in India
by Staff Writer 29-May-08, 18:50
Google has launched YouTube India, its 20th country-specific video-sharing site.
Star seals Japan distribution deal
by Staff Writer 29-May-08, 18:45
TV and entertainment group Star has announced a deal with Japanese online content provider Tsutaya Discas that enables the internet firm to...
SK Telecom invests in HK games firm
by Staff Writer 29-May-08, 18:43
SK Telecom is entering China's booming online gaming market after investing US$7.8m in Hong Kong's Magic Tech Network.
Sina Hong Kong revamps with broader customisation tools
by Staff Writer 29-May-08, 16:23
Chinese portal giant Sina has relaunched its localised website in Hong Kong to allow users greater scope to personalise their pages.
OpenRice appoints Pixel for ad sales
by Staff Writer 29-May-08, 16:18
Hong Kong dining guide OpenRice.com has hired Pixel Media as its exclusive online ad sales representative.
Review Alex Bodman, BatesAsia Cambodia
by Alex Bodman 29-May-08, 16:15
Pandora TV launched its English site in April, having already won over the futuristic Korean market to become the country's leading video-sharing...
Viral games:don't forget the 'viral'
by Iain Mcdonald 1-May-08, 17:05
Online games are much more than toys for kids, teenagers and geeks; when used correctly, they can be serious marketing tools.
Review - jackassworld.com
by Thomas Chabrieres 1-May-08, 17:01
Thomas Chabrieres, Tribal DDB Shanghai
Tibet riots spark social media surge
by Anita Davis 1-May-08, 16:58
The protests in Tibet demonstrated the increasing influence of user-generated content in China, writes Anita Davis
Hello Kitty to unveil multiplayer virtual game for young women
by Staff Writer 20-Mar-08, 17:44
Hello Kitty is developing a World of Warcraft-style role-play game targeting young women.
China turns screw on online video
by Anita Davis 20-Mar-08, 17:36
Rumours of a threat to close Tudou.com could be just the start of an attempt to control the industry. By Anita Davis
Sony Ericsson builds movie link through themed games
by Staff Writer 20-Mar-08, 17:34
Sony Ericsson is expanding its relationship with Sony Pictures Entertainment (SPE) with the launch of a series of movie-themed mobile games.
The wonderful world of widgets
by Ronald Ng 20-Mar-08, 17:17
Once upon a time, widget was a term liberally used in economics classrooms to refer to abstract units of production. Today the word has achieved...
SmarTone joins mobile music fray
by Anita Davis 20-Mar-08, 17:15
The Hong Kong mobile firm is the latest to offer music downloads. Anita Davis asks whether it has the right model
Review - CNN iReport
20-Mar-08, 17:13
John Ng, Profero Singapore
New York Times enlists Energy to boost Asia advertising sales
by Staff Writer 20-Mar-08, 17:11
The New York Times Media Group has partnered with sales agency Energy Media Networks to expand its online ad revenue in Hong Kong and Singapore.
SK Telecom cements Chinese music deal
by Staff Writer 20-Mar-08, 17:10
Korean telecoms giant SK Telecom is set to enter the digital music market after buying a 42% stake in Beijing Taihe & Rye (TR) Music, one of...
Disney rolls out TV series for mobiles
by Staff Writer 20-Mar-08, 17:01
Disney has launched a mobile TV series in Singapore, targeting 10- to 14-year olds.
Asian football set for broadband channel
by Staff Writer 20-Mar-08, 16:54
A pay-per-view broadband channel dedicated to Asian football has been launched under a deal between sports marketing firm World Sport Group and...
Facebook plans for China expansion
by Staff Writer 20-Mar-08, 16:51
Facebook is investigating how best to enter the growing Chinese web market.
In search of a payment model
by Anita Davis 20-Mar-08, 14:22
Rupert Murdoch's surprise decision not to drop the pay barrier to articles on The Wall Street Journal website raised the question of when and how...
Sony Blu-ray triumphs in DVD war
20-Mar-08, 14:11
The battle between Sony and Toshiba over next-generation DVD formats confused consumers and held back the technology's development. Now Sony's...
Web 2.0? It's more than technology
by Leon Brown 21-Feb-08, 17:40
Last year, IDC predicted a boom in Asia's web 2.0 sector. It pointed to the population of 900m consumers under the age of 16. It estimated that a...
Review - BBC iPlayer
by Mark Iremonger 21-Feb-08, 17:37
Mark Iremonger, Proximity London
StarHub set to push Euro 2008 onto web
by Staff Writer 21-Feb-08, 17:33
Singapore's StarHub plans to extend its coverage of the Euro 2008 football championship onto its online platforms.
Man United prepares mobile puzzle game
by Staff Writer 21-Feb-08, 17:29
India's Jump Games will launch a Manchester United-themed puzzle game for mobile phones next month.
Ninemsn boosts star site in Snapper deal
by Staff Writer 21-Feb-08, 17:26
Australian portal Ninemsn is bolstering its entertainment content offering under a celebrity photo deal with Snapper Media.
Mobile TV uptake to reach 260m by 2012
by Staff Writer 21-Feb-08, 17:00
The use of mobile TV in Asia will jump more than tenfold in the next five years, according to US firm ABI Research.
SingTel in Bloomberg mobile content deal
by Staff Writer 21-Feb-08, 16:58
SingTel has signed up as the first platform provider for mobile news service Bloomberg Extra.
China cracks down on web video
by Staff Writer 21-Feb-08, 12:03
'China bans YouTube' headlines flashed around the world after the authorities unveiled a host of new regulations for online video. Keith Ng...
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